While digital has been around for a while, adoption of technology in enterprise scenarios doesn’t match the numbers witnessed by the consumer market. Bringing consumer-grade user experience quality to the workplace can reduce learning curves, drive adoption, and boost returns. We share four ideas to enhance UX in HR tech.
It’s not enough to simply decide to digitize HR. Once you have planned the transition from paper-based and siloed systems to an integrated HR technology suite, you must also deliver enriching experiences to your employees. Reports by McKinsey suggest that over 70% digital transformation initiatives fail to meet expectations; a big factor behind this is poor user experiences (UX). An intelligently designed interface can bridge the gap between what your employees want and what the HR technology system can do.
“When designing new technology, it’s important to take into account the experience of users – their needs, their problems, and what they want out of the experience. After all, ‘users’ are our best co-creator,” comments Martha Bird, Business Anthropologist at ADP. Let’s look at four best practices to follow when determining UX in HR technology.
1.Strive for Recognition and not Recall
You cannot expect employees to remember and accurately recall every single process flow documented in FAQs, learning sessions, and other documentation. Human memory can handle only a certain number of tasks at a time. Therefore, it is advisable to ease the cognitive load through guidance aids and real-time enablers. This could include chatbots, micro UI elements like micro-copy and micro-graphics, and built-in alerts triggered whenever a certain functionality is chosen.
2. Offer Self-service as a Driver of Flexibility
With more and more millennials entering the workplace, flexibility has become a buzzword for HR providers. “About 63% of the organizations surveyed said that their organizations had already implemented a formal flexibility policy which allowed flexible work options that are tailored to the individual preferences of their workforce,” reports Mercer’s 2017 study on global talent trends.
UX in HR tech must account for self-service modules — these do not need to be stand-alone apps. Self-service features such as attendance requests, milestone mapping, and information access within the larger HR technology stack can make things easier for employees. In fact, self-service as a key component of UX in HR tech can increase your adoption rates, ensuring digital transformation success, and consequently ROI.
Also read: The Future of Work is Flexible
3. Adopt a Responsive and Minimalist Design Aesthetic
Minimalism is increasingly becoming a software design trend across fields and industries, and HR technology is no exception. Vendors catering to SMBs specifically, like Web Rewards, understand that organizations do not have time and effort to spend on assessing complex UI details and functionalities. Web Rewards, for example, offers a stripped-down, minimalist interface that simplifies rewards management for SMBs. Further, minimalist UI will ensure that the new HR software doesn’t look or feel different from the apps your employees use every day.
With applications such as Slack, as well as larger operating systems such as Android or IoS, espousing minimalist design, this is an essential best practice for UX in HR technology.
4. Pay Special Attention to Mobile
ADP, serving 620,000 employers in 125+ countries found that 37% of registered mobile users access they payroll data through mobile HR applications. As global data costs decrease and technologies like 4G/5G/ultrafast business internet find acceptance, this number will only increase.
UX in HR technology must consider mobile experiences as a vital, if not primary, touchpoint. There are two ways to achieve this – employers can choose to configure the app for mobile usage or have a separate mobile native solution altogether. While this decision depends on resource availability and target userbase, vendors are realizing the importance of mobile UX in HR Tech, offering a number of mobile-first solutions such as job matching app Capango and ESS tool, MenaME-Plus.
So, in a nutshell, what is the role of UX in HR technology? Well, it reimagines your employees as users ‘or consumers’ of the software an organization uses. This replaces the outdated approach of considering employees as mere enablers, compelled to use any and all available systems to get the job done. By improving the quality of UX in HR technology companies can increase adoption rates, thereby ensuring their digital transformation investments actually make a dent on the bottom line.
Which UX design tip impressed you the most in 2018? Share your thoughts and join the discussion below.